Your brand is the first promise you make to your future clients. The promise of expertise, leadership, and exceptional service. This belief is the starting point of our journey to creating or refreshing your brand.
We collaborate with our clients to create a comprehensive brand strategy, rooted in research and data, that is unique to your college and the communities you serve—complete with a tagline, logo, and brand promise.
Reach out, and let’s talk about writing your brand story.
Social Media Management
Facebook, Twitter and YouTube, oh my! There are so many ways that students get and share information that it can be hard to know how to respond, what to try, what platform to engage with, and whom to believe. We have a handle on it all and can step in at a moment’s notice and help manage every aspect of social media for your college in a way that your students will find engaging, honest, and responsive.
Fundraising and Advancement
Is your foundation functioning as it should? Are your donors engaged and are your funding goals clearly stated and widely understood? If not, you might want to consider an assessment, a feasibility study, an advancement ‘tune up’ or re-start. 25th Hour Communications has team members with successful, advancement and donor engagement experience who have helped boards work together and have raised millions of dollars for multiple colleges. If you need assistance, or someone to take the reins and get things done, we’d be honored to be the ones you call!
We will research, write, distribute, and track press releases. We use our media tracking tool and prepare monthly reports that reflect digital mainstream and social media coverages so you can equate a dollar value to your efforts.
Full Spectrum Advertising
The power of a message isn’t just how many people it reaches—but how many people it resonates with. Getting your expertly crafted message to your target audience is our mission, using dynamic graphics and compelling ad copy to move your reader to action.
From multi-channel online advertising and digital placements to traditional print vehicles like newspapers, billboards, and transit ads, we craft integrated advertising plans that break through the white noise to attract prospective clients.
Let’s get to work on your next great advertising campaign.
Your website is your number one marketing tool so keeping it current and compliant is critical. We provide web content writing and accessibility mitigation for higher education clients. As web content agents, we rewrite necessary outdated and/or incorrect content or create fresh content for your new site, review and edit other content owners’ submitted work to ensure all content reinforces your college brand. We can also train your faculty and staff on the fine art of writing for the web.
For accessibility mitigation, using a scan and evaluation tool, we prioritize your accessibility issues and then work to bring your websites into compliance with the technical and legal requirements for Section 508/WCAG 2.0 standards.
Like our site? We can implement any of the elements here on your site, regardless of the CMS! Contact us here!
You know you need to market with flexibility, but you don’t have time to create a plan. Or the one you have is three years old and you don’t have time to update it. Budgets, timelines, issues, and expectations change. You need to change directions fast. We look at your marketing challenges with a fresh perspective then work with you to create a plan that helps you conquer those challenges.